Top 5 must haves for an Inbound Strategy

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The 5 Elements of a Strong Inbound Marketing Strategy

Are you a huge fan of cold calls? What about the marketing emails – that you never signed up for – invading your inbox? TV commercials in the middle of your favorite show? Unless it’s the Super Bowl, these marketing messages tend to be frowned upon or ignored rather than delightfully consumed.

As more potential high growth companies turn their attention to inbound marketing, an old staple should not be ignored.

SEO is still a critical part of your inbound strategy because if you can’t be found, in today’s online environment. You also have to get to grips with producing timely relevant content. Content will always be the fuel behind your inbound marketing strategy.

When it comes to content marketing makes sure you align your SEO strategy and strive to stand out. According to Entrepreneur’s Murray Newlands:

“Create guides, e-books, and other downloadable content: This will help your nurture your leads with longer-form content where you can sell how your products or services will help them”

Knowing what works well specifically for your high growth business is the key to achieving your objectives…

Inbound marketing has the potential to bring a brand awareness, drive sales, and help generate new and keep loyal customers: but is this strategy right for your company?

Click here to find out.

My name is Hayden Richards. You already know that building a company to grow and scale isn’t easy, and from our experience the biggest reasons why companies succeed is a combination of a process, identifying key drivers, where you want to go, and how to get there. I can help with that. I'm a highly motivated and passionate marketing leader with experience across a broad range of global brands, including Financial Services, Blockchain, Manufacturing and eCommerce.

About us and our Insights

The history of BreakingNew is deeply rooted in Inbound. We have grown and adapted alongside it. When it comes to campaigns, content, workflows, email nurturing, social media, and much more...

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Inbound marketing is digital marketing.  It’s the process of helping customers find you online, and not the other way around.  Let us help you Attract, Convert, Close and Delight.

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